Why the One?

Do you ever stop to wonder how a store got its name? Why Target instead of “You’ll Never Buy Only What You Need”? Sure, Target may be catchier, but the other is the truth. While we may not have answers to the “why” behind the name for every retail store, we can let you in on how The One Bridal Salon got its name.

The One Bridal Salon began  as a distant dream of  owner, Peggie Donowitz. Having worked part time at other local bridal salons, Peggie fell in love with bridal and began thinking of opening her own store. Fast forward a couple more years and Peggie’s salon was well underway to becoming a reality. The space was leased, the designers were chosen, and even the décor was nearly complete. However, when it came to a name, she was stumped. In the end, it was Peggie’s daughter who came up with the name, “The One”.  Finding “the one” at “The One” was just too perfect and the store culture has been built around it. 

The One Bridal Salon is focused on just one person, you the bride. We carry only bridal gowns and bridal accessories, and we take only one appointment at a time. For such a special moment, we know brides don’t want to have to share the mirror. They want to be the “only one”. Every bride who comes to The One receives exclusive access to the salon and the carefully curated gowns and accessories.  It is your time to relax, dream and find the one.

 

Why we do what we do:

We simply love helping brides find “the one”.  The excitement of a bride finding her dream dress is something we often get to be a part of, and it is an experience that never gets old. We begin each appointment by sitting down to speak with the bride, to find out what her vision is for her wedding, and what type of wedding dress she sees herself wearing on her big day. From there we begin selecting dresses for the bride to try. This is the part we like to describe as the great puzzle. We take the small comments that the bride makes about each gown and factor in the overall wedding vision to help the bride narrow her selection down to the one perfect dress.

 Finding “the one” is a very real experience and it is what we work toward in every appointment with our brides.

So, why would a bride choose to find “the one” at The One Bridal Salon? There are the obvious answers such as the opportunity to have an intimate and exclusive shopping experience or our beautiful selection of designer dresses. However, what we think is most important is the expertise we offer to each bride, from knowing which silhouette is most flattering, to what fabric will be most comfortable, to what customizations can be made to truly create the perfect dress. We are here to take the stress out of buying a dress and to help each bride find “the one” that suits her the best. We listen, and we mean truly listen, to every bride not only during our initial consultation but during her entire appointment. The bride is our “one” focus. We will always champion what she wants and help her navigate through her thoughts during the try on process. We even have a few tricks up our sleeves for when a bride gets torn between dresses. Because we love what we do, and have done it for quite some time, we combine our passion and expertise to help walk our brides through this special and exciting shopping experience. At The One Bridal Salon brides can trust us to help partner with and guide them through every moment of finding “the one”. It is our passion and our pleasure to help make each bride’s dreams come true.

We love to partner with local wedding vendors, the images in this post were photographed by Jen Fariello. 

At the One Bridal Salon we are committed to creating an exclusive in person experience for our brides, ready to browse our designer dresses and SCHEDULE YOUR APPOINTMENT HERE!